[First name], have you been protecting your skin?
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S1: SPF is your summer MVP ☀️
S2: Keep the sun, fun
S3: Your future self will thank you
P1: [First name], have you been protecting your skin?
P2: AKs love sunshine. Use these tips to avoid skin damage this season
P3: One minute of sun smarts today means fewer worries later
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BLU-U + YOU™
Sunshine feels great; healthy skin feels even better.
Summer sunshine brings an elevated mood and plenty of vitamin D. It can also come with an increased risk of sun damage, which can lead to actinic keratosis (AK)—one of the most common precancerous skin conditions. Here are some tips to enjoy the summer sun while keeping your skin health in mind:
Pick smarter sunscreen
Pick smarter sunscreen
Look for broad-spectrum SPF 30+, because harmful ultraviolet A and B (UVA/UVB) rays don’t take vacations
Not every sunscreen works the same—mineral sunscreen acts as a physical barrier, reflecting harmful rays directly off the skin, while chemical sunscreen absorbs UV rays like a sponge, converting them into heat
Sunscreens containing hyaluronic acid can provide hydration and moisture to the skin, reducing the drying effects of sun exposure
If you’re sweating, swimming, or just human, water-resistant formulas are your friend
Apply, then reapply
Apply, then reapply
Apply sunscreen at least 15 minutes before sun exposure (not when you’re already lounging poolside)
One ounce of sunscreen is the average amount needed to cover areas exposed to sun
Reapply sunscreen every 2 hours, and don’t forget your lips, ears, scalp, and hands
POLL: Where do you typically get your skin care information?
Dermatologist Social media
Online research Friends and family
Increased UV exposure now can lead to AKs later.
Learn more about how to pick the right sunscreen to protect yourself and your loved ones from the summer sun.
Sunscreen quick facts